最新ニュース Netflix (NASDAQ:NFLX) 株価情報

NETFLIX INC

Netflix

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 300 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.

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Netflix Inc (NASDAQ:NFLX)は、2024年7月から加入者向けに毎月新しいゲームをリリースする計画を発表した。この野心的な戦略は、同社の最新決算電話会議で発表され、共同最高経営責任者（Co-CEO）および社長であるGregory K. Peters氏がNetflixのゲームポートフォリオを拡大すると宣言したと、GamesIndustry.Bizは報じている。

ネットフリックス　80以上のゲームを毎月ローンチ

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金曜日の朝、米国株式先物は前向きな動きを見せており、本日投資家の注目を集める可能性のある銘柄は以下のとおり。

米国株式先物　米経済の動きを好感　順調に推移

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今週初め、かつてバンしたかったソーシャルメディアプラットフォームTikTokに登録した元大統領のドナルド・トランプが、ユーザー数500万人以上を誇ることで、ジョー・バイデン大統領の選挙キャンペーンアカウントを上回っているという報告がありました。

米スタートアップ、中国からの出資を敬遠

In a world where technology and resources shape economic power, recent strategic moves by major companies reflect broader market shifts and <a href="https://www.benzinga.com/topic/wall-street">growing global challenges.</a>
On <a href="https://www.cnbc.com/video/2025/07/14/final-trades-lockheed-martin-netflix-ishares-u-s-industrials-etf-and-check-point.html">CNBC's </a>&#8220;Halftime Report Final Trades,&#8221; Jim Lebenthal, chief equity strategist at Cerity Partners, named Lockheed Martin Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/LMT#NYSE">LMT</a>) as his <a href="https://www.benzinga.com/markets/equities/25/07/46390158/lockheed-martin-in-talks-to-tap-untouched-pacific-mining-licenses-amid-global-mineral-push">final trade</a>.
Lockheed Martin is reportedly in talks with mining companies to enable the development of its licensed areas on the Pacific seabed. The move comes as global competition for critical minerals intensifies.
Stephen Weiss, chief investment officer and managing partner of Short Hills Capital Partners, said Netflix, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) will continue going higher despite a couple of analysts downgrading the stock over the last couple of weeks.
Lending support to his choice, Piper Sandler analyst Matt Farrell maintained a Netflix rating of Overweight on Friday and raised the price target from $1,150 to $1,400. In contrast, Needham analyst Laura Martin maintained a Buy rating and boosted the price target from $1,126 to $1,500.
Don't forget to check out our <a href="https://www.benzinga.com/premarket/">premarket coverage here</a>
Shannon Saccocia, chief investment officer of NB Private Wealth, picked iShares U.S. Industrials ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IYJ#NYSE">IYJ</a>) as her final trade.
Joseph M. Terranova, senior managing director for Virtus Investment Partners, said he likes Check Point Software Technologies Ltd. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CHKP#NASDAQ">CHKP</a>).
On the earnings front, Check Point Software will release its financial results for the second quarter on Wednesday, July 30. Analysts expect the company to report quarterly earnings at $2.36 per share on revenue of $662.11 million.
Price Action:
<ul class="wp-block-list">
<li>Lockheed Martin shares gained 1.3% to close at $473.57 on Monday.</li>
<li>Netflix rose 1.4% to close at $1,261.95 during the session.</li>
<li>iShares U.S. Industrials ETF gained 0.5% on Monday.</li>
<li>Check Point Software shares gained 2.4% to close at $220.68 during the session.</li>
</ul>
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Photo: Shutterstock

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Netflix, Lockheed Martin, Check Point Software And More On CNBC's 'Final Trades'

Wedbush Securities analyst Daniel Ives has placed his bets on cybersecurity as the &#8220;biggest subsector&#8221; in the technology sector in 2025.
What Happened: According to Ives, as the world moves toward using cloud services for storing data, strong cybersecurity services becomes imperative for the protection of data.
He highlights that Crowdstrike Holdings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CRWD#NASDAQ">CRWD</a>), Zscaler Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ZS#NASDAQ">ZS</a>), Palo Alto Networks Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PANW#NASDAQ">PANW</a>), and Check Point Software Technologies Ltd. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CHKP#NASDAQ">CHKP</a>) could be the biggest beneficiaries of this trend during the upcoming earnings season.
&#8220;When you look at Crowdstrike, Zscaler, Palo Alto, Check Point, as more moves to the cloud, cybersecurity is going to move hand-in-hand. This is going to be one area that outperforms significantly during earnings season,&#8221; Ives <a href="https://www.cnbc.com/video/2025/07/14/ives-the-ai-revolution-is-now-spreading-across-all-corners-of-the-tech-sector.html">told</a> CNBC on Monday.
When highlighted that the cybersecurity ETFs have performed poorly in the near term, Ives quipped that they are going to be one of the best performers of 2025.
<figure class="wp-block-table is-style-stripes"> 
<table class="has-fixed-layout">
<tbody>
<tr>
<td>Cybersecurity ETFs</td>
<td>One Month</td>
<td>Year-To-Date</td>
<td>One Year</td>
</tr>
<tr>
<td>First Trust NASDAQ Cybersecurity ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CIBR#NASDAQ">CIBR</a>)</td>
<td>-0.86%</td>
<td>13.85%</td>
<td>24.77%</td>
</tr>
<tr>
<td>Global X Cybersecurity ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/BUG#NASDAQ">BUG</a>)</td>
<td>-4.08%</td>
<td>8.25%</td>
<td>15.32%</td>
</tr>
<tr>
<td>Amplify Cybersecurity ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HACK#NYSE">HACK</a>)</td>
<td>-0.92%</td>
<td>11.28%</td>
<td>25.62%</td>
</tr>
</tbody>
</table>
</figure>
&#8220;I think it&#8217;s because of rotation,&#8221; Ives said, highlighting the near-term underperformance. &#8220;I think the market&#8217;s got it wrong, when you actually look at the technology subsector, cybersecurity could be the biggest subsector of the year for tech,&#8221; he added.
Simultaneously, he reiterated his <a href="https://www.benzinga.com/analyst-stock-ratings/price-target/25/07/46339022/palantir-could-be-the-next-big-ai-winner-says-dan-ives-sees-12-pltr-stock-surge">bullish views</a> on Palantir Technologies Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PLTR#NASDAQ">PLTR</a>), saying that it was on the &#8220;golden path to become an AI stalwart&#8221; over the next 12 months. 
Meanwhile, he also expressed his optimism in International Business Machine Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IBM#NYSE">IBM</a>), and praised its CEO, Arvind Krishna. &#8220;When it comes to AI, I think what Arvind&#8217;s doing there is that there&#8217;s a renaissance going on in Arkmonk, that&#8217;s why we are very bullish on IBM,&#8221; he said.
When asked what the investors should look out for in IBM&#8217;s earnings, he said, &#8220;I think it&#8217;s cloud computing and it&#8217;s AI-driven revenue. Network services, you could say, is under pressure, but the stack, that&#8217;s what IBM is selling into a massive installed base,&#8221; added that this was going to get &#8220;rerated&#8221; as the investors &#8220;underestimate&#8221; it.
See Also: <a href="https://www.benzinga.com/news/politics/25/07/46386524/trump-wants-blanket-tariffs-of-up-to-20-after-surprise-treasury-surplus-in-june-ed-yardeni-says-don">Trump Wants Blanket Tariffs Of Up To 20% After Surprise Treasury Surplus In June: Ed Yardeni Says &#8216;Don&#8217;t Push Your Luck&#8217;</a>
Why It Matters: Apart from the winners in this season, when Ives was asked about the potential earnings misses from the technology sectors during the earnings season, he pointed at Cisco Systems Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CSCO#NASDAQ">CSCO</a>) and Dell Technologies Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DELL#NYSE">DELL</a>).
&#8220;If there is going to be weakness, that&#8217;s going to be from networking players like Cisco and legacy players like Dell.&#8221;
Major tech companies like Taiwan Semiconductor Manufacturing Co. Ltd. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TSM#NYSE">TSM</a>) and Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) are scheduled to report on Thursday, July 17, and ASML Holding NV (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ASML#NASDAQ">ASML</a>) on Wednesday, July 16.
Other significant tech earnings, such as Microsoft Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>), Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>), Amazon.com Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>), and Alphabet Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>), are expected in the coming weeks.
Price Action: At the time of writing this article, the SPDR S&amp;P 500 ETF Trust (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPY#NYSE">SPY</a>) and Invesco QQQ Trust ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/QQQ#NASDAQ">QQQ</a>), which track the S&amp;P 500 index and Nasdaq 100 index, respectively, were lower on Monday. The SPY was down 0.16% at $622.62, while the QQQ declined 0.16% to $553.33, according to <a href="https://pro.benzinga.com/dashboard">Benzinga P</a>ro data.
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Image: Shutterstock

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Dan Ives Bets On Cybersecurity As 'Biggest Subsector' In Tech For 2025; Expects Strong Q2 Earnings From CrowdStrike, Zscaler, Palo Alto, Check Point

Analyst Ratings

CNBC Halftime Report Final Trades: Lockheed Martin, Netflix, Check Point Software Technologies, iShares U.S. Industrials ETF

The CEO of Meta Platforms Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>), Mark Zuckerberg, is expected to testify in a high-stakes trial where the company is accused of privacy violations.
What Happened: The trial that begins this week stems from a lawsuit filed by Meta shareholders, who claim the company, under Mark Zuckerberg&#8217;s leadership, permitted user data to be collected without consent, reported Reuters. The shareholders are seeking over $8 billion in reimbursement for fines and other costs incurred by Meta following the scandal.
The trial, which is expected to last eight days, will focus on events and board meetings from a decade ago to determine how the 2012 agreement was implemented by Facebook leaders.
Shareholders are pursuing reimbursement of over $8 billion in fines and related expenses incurred by Meta in the wake of the Cambridge Analytica scandal. This total includes a record $5 billion penalty imposed on Facebook by the FTC in 2019 for breaching a 2012 agreement.
Other defendants in the case include former Chief Operating Officer Sheryl Sandberg; venture capitalist and current board member Marc Andreessen; and former board members Peter Thiel, co-founder of Palantir Technologies (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PLTR#NASDAQ">PLTR</a>), and Reed Hastings, co-founder of Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>).
SEE ALSO:&nbsp;<a href="https://benzinga.com/crypto/cryptocurrency/25/07/46388685/bitcoin-shatters-all-time-high-to-hit-123000-as-ethereum-cracks-3000-and-xrp-taps-3" target="_blank" rel="noreferrer noopener">Bitcoin Shatters All-Time High To Hit $123,000 As Ethereum Cracks $3,000 And XRP Taps $3 &#8211; Benzinga</a>
Why It Matters: The non-jury trial, set to run for eight days in Wilmington, Delaware, will focus on events and board meetings from over a decade ago to assess how Facebook's leadership carried out the 2012 agreement.
The ongoing trial adds to the legal challenges Meta is currently facing. In May, Meta&nbsp;urged a <a href="https://www.benzinga.com/tech/25/05/45485147/meta-pleads-with-judge-to-dismiss-ftcs-antitrust-case-in-high-stakes-trial">federal judge </a>to dismiss&nbsp;the significant antitrust case filed by the Federal Trade Commission (FTC), which could potentially lead to the company&#8217;s breakup.
Meanwhile, in June, Meta scored a legal victory when a federal judge ruled that the company&#8217;s use of copyrighted books to train its AI models is protected under the fair use doctrine, dismissing a lawsuit filed by 13 authors, including Sarah Silverman.
Despite these legal challenges, Meta&#8217;s stock has been performing relatively well. In the last six months, the stock has gained 20.74%, outperforming the S&amp;P 500&#8217;s 7.13% rise.
READ MORE: 
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<li><a href="https://www.benzinga.com/markets/tech/25/07/46362642/mark-zuckerberg-may-have-to-deal-with-a-long-line-of-complaining-employees-outside-of-his-door-warns-michael-dell-calls-metas-ai-hiring-spree-cultural-challenge">Mark Zuckerberg May Have To Deal With A Long Line Of &#8216;Complaining&#8217; Employees Outside Of His Door, Warns Michael Dell, Calls Meta&#8217;s AI Hiring Spree &#8216;Cultural Challenge&#8217;</a></li>
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Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

Mark Zuckerberg Expected To Appear As Star Witness In $8 Billion Trial Over Alleged Privacy Violations

Wedbush analyst Michael Pachter reiterates Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Outperform and maintains $1400 price target.

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Wedbush Reiterates Outperform on Netflix, Maintains $1400 Price Target

Top Wall Street analysts changed their outlook on these top names. For a complete view of all analyst rating changes, including upgrades and downgrades, please see our <a href="https://www.benzinga.com/analyst-stock-ratings">analyst ratings page</a>.
<ul class="wp-block-list">
<li>Citigroup raised Avery Dennison Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AVY#NYSE">AVY</a>) price target from $177 to $185. Citigroup analyst Anthony Pettinari maintained a Neutral rating. Avery Dennison shares closed at $182.21 on Friday. <a href="https://www.benzinga.com/quote/avy/analyst-ratings">See how other analysts view this stock.</a></li>
<li>JP Morgan boosted the price target for Synchrony Financial (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SYF#NYSE">SYF</a>) from $52 to $80. JP Morgan analyst Richard Shane maintained an Overweight rating. Synchrony Financial shares closed at $70.61 on Friday. <a href="https://www.benzinga.com/quote/syf/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Piper Sandler raised Netflix, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) price target from $1,150 to $1,400. Piper Sandler analyst Matt Farrell maintained an Overweight rating. Netflix shares closed at $1,245.11 on Friday. <a href="https://www.benzinga.com/quote/nflx/analyst-ratings">See how other analysts view this stoc</a>k.</li>
<li>JP Morgan boosted the price target for Alphabet Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>) from $195 to $200. JP Morgan analyst Doug Anmuth maintained an Overweight rating. Alphabet shares closed at $181.31 on Friday. <a href="https://www.benzinga.com/quote/goog/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Mizuho cut the price target for Centene Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CNC#NYSE">CNC</a>) from $71 to $40. Mizuho analyst Ann Hynes maintained a Neutral rating. Centene shares closed at $31.44 on Friday. <a href="https://www.benzinga.com/quote/cnc/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Morgan Stanley raised DraftKings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DKNG#NASDAQ">DKNG</a>) price target from $51 to $52. Morgan Stanley analyst Stephen Grambling maintained an Overweight rating. DraftKings shares settled at $42.98 on Friday. <a href="https://www.benzinga.com/quote/dkng/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Evercore ISI Group increased Hewlett Packard Enterprise Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HPE#NYSE">HPE</a>) price target from $22 to $25. Evercore ISI Group analyst Amit Daryanani maintained an Outperform rating. Hewlett Packard Enterprise shares closed at $20.72 on Friday. <a href="https://www.benzinga.com/quote/hpe/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Goldman Sachs cut Tesla, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TSLA#NASDAQ">TSLA</a>) price target from $315 to $285. Goldman Sachs analyst Mark Delaney maintained a Neutral rating. Tesla shares closed at $313.51 on Friday.  <a href="https://www.benzinga.com/quote/tsla/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Stifel raised the price target for Starbucks Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SBUX#NASDAQ">SBUX</a>) from $92 to $105. Stifel analyst Chris O&#8217;Cull maintained a Buy rating. Starbucks shares settled at $94.94 on Friday. <a href="https://www.benzinga.com/quote/sbux/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Truist Securities cut Lockheed Martin Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/LMT#NYSE">LMT</a>) price target from $579 to $554. Truist Securities analyst Michael Ciarmoli maintained a Buy rating. Lockheed Martin shares closed at $467.51 on Friday. <a href="https://www.benzinga.com/quote/lmt/analyst-ratings">See how other analysts view this stock</a>.</li>
</ul>
Considering buying TSLA stock? Here&#8217;s what analysts think: 
<figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" width="1024" height="577" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/12033335/image-141-1024x577.png" alt="" class="wp-image-982691" style="width:630px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/12033335/image-141-1024x577.png 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/12033335/image-141-300x169.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/12033335/image-141-768x433.png 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/12033335/image-141.png 1118w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
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Tesla To $285? Here Are 10 Top Analyst Forecasts For Friday

Piper Sandler analyst Matt Farrell maintains Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Overweight and raises the price target from $1150 to $1400.

Piper Sandler Maintains Overweight on Netflix, Raises Price Target to $1400

JP Morgan analyst Doug Anmuth maintains Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Neutral and raises the price target from $1220 to $1230.

JP Morgan Maintains Neutral on Netflix, Raises Price Target to $1230

Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) is giving fans of its <a href="https://www.benzinga.com/news/entertainment/25/07/46210798/squid-game-final-season-falls-shy-of-record-heres-how-many-watched-season-3">smash-hit series "Squid Game"</a> something new — but instead of a spinoff or new storyline, it's a second season of the reality competition.
What Happened: After a record-breaking third and final season of "Squid Game," the main storyline of the hit show is done. Fans are <a href="https://www.benzinga.com/news/entertainment/25/06/46180148/netflixs-squid-game-ends-or-does-it">hoping for spinoffs</a> and a U.S. version of the show.
While fans await those details, Netflix did share updates on the reality competition based on the hit show.
"Squid Game: The Challenge" will air a <a href="https://www.netflix.com/tudum/articles/squid-game-the-challenge-season-2-release-date-news">second </a>season on Nov. 4, 2025, adding to the library of content coming to Netflix in the second half of this year.
The new season will feature 456 contestants competing in challenges from the series and vying for a $4.56 million prize in the winner-takes-all competition.
"There was no red light in our decision to green light Season 2 of Squid Game: The Challenge, our most ambitious unscripted show we've premiered at Netflix," Netflix VP of Nonfiction Series Brandon Riegg said when the second season was announced around the time of the Season 1 finale.
Netflix also <a href="https://www.netflix.com/tudum/articles/squid-game-the-challenge-season-3-release-date-news">announced </a>that casting is underway for a third season of "Squid Game: The Challenge." Contestants can apply from the United States or the United Kingdom and need to be 21 years of age with a valid passport. Potential contestants also need to submit a one-minute video explaining why they want to participate in the competition, their game plan, and how they would utilize the prize money.
Along with the new reality competitions, Netflix is expanding the Squid Game franchise with "Squid Game: The Experience,&#8221; an immersive experience in New York, London and Sydney.
Winners of the immersive real-life experience in New York and London will receive priority casting for season 3 of "The Challenge."
Netflix said over 81,000 people applied for the first season of the reality competition.
Read Also: <a href="https://www.benzinga.com/news/entertainment/25/07/46250106/this-is-netflixs-next-big-bet-after-squid-game-stranger-things">This Is Netflix&#8217;s Next Big Bet After &#8216;Squid Game,&#8217; &#8216;Stranger Things&#8217;</a>
Why It's Important: The new reality competitions series expand the Squid Game franchise for Netflix and also adds to the streamer's push into reality TV.
The first season of the reality competition <a href="https://www.benzinga.com/general/entertainment/23/11/35991961/squid-game-reality-show-dominates-week-heres-how-many-people-watched-how-it-helped-bring-or">premiered with</a> 20.1 million views and 85.7 million hours watched for the first five episodes back in November 2023. The series was a top 10 show in 93 countries.
Season 3 of "Squid Game" premiered with 60.1 million views in the first three days, with 368.4 million hours watched. The show was number one in 93 countries. The third season fell shy of the 68 million views season two had in its first week, but managed to break a record for a show's views in the first three days.
The third season also had 46.3 million views in its second <a href="https://www.netflix.com/tudum/top10/tv-non-english">week</a>, which was the first full week of availability.
In two weeks, the third season already <a href="https://www.netflix.com/tudum/top10/most-popular/tv-non-english" target="_blank" rel="noopener">ranks </a>third all-time for a non-English Netflix show with 106.3 million views, trailing only the first and second seasons of "Squid Game," which had 265.2 million and 192.6 million views in their first four weeks, respectively.
NFLX Price Action: Netflix stock trades at $1,249.58 Friday versus a 52-week trading range of $587.04 to $1,341.15. Netflix stock is up 40.9% year-to-date in 2025.
Read Next: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/news/entertainment/25/07/46307469/you-could-pay-for-12-years-of-netflix-subscription-if-you-invested-1000-when-squid-game-was-released">You Could Pay For 12 Years Of Netflix Subscription If You Invested $1,000 When &#8216;Squid Game&#8217; Was Released</a></li>
</ul>
Photo: Rokas Tenys / Shutterstock.com

Netflix's Squid Game Reality Show Gets Season 2 Date: $4.56 Million Prize Without The Killing

In an evolving landscape where efficiency and talent optimization are becoming paramount, Netflix Inc&#8216;s (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>)  remarkable revenue per employee sets it apart and shifts the market&#8217;s focus to the untapped potential of human capital. This challenges traditional metrics of company valuation, prompting investors to reassess the importance of workforce quality <a href="https://www.benzinga.com/topic/labor-market">in driving future growth.</a>
Netflix had the highest revenue per full-time equivalent (FTE) among the nine big-cap companies in coverage, according to Needham.
The Netflix Analyst: <a href="https://www.benzinga.com/analyst-stock-ratings/analyst/580607ae846faa000106ab43/laura-martin">Analyst Laura Martin</a> maintained a Buy rating, while raising the price target from $1,126 to $1,500.
The Netflix Thesis: The quality of a company's employee base "is a key asset and upside value driver," Martin said in the note.
Check out <a href="https://www.benzinga.com/analyst-stock-ratings">other analyst stock ratings</a>.
Netflix recorded FTE of $2.78 billion in fiscal 2024, meaningfully higher than Apple Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>), Meta Platforms Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>) and Alphabet Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>), the analyst stated.
"In total, NFLX reported nearly 2x higher average rev/FTE compared with the 9 big cap companies we cover," she further wrote.
The revenue and earnings estimates for fiscal 2026 have been raised from $49.07 billion to $49.89 billion and from $29.61 per share to $31.03 per share, respectively, Martin said.
NFLX Price Action:&nbsp;Netflix shares were down 0.29% at $1247.03 at the time of publication Friday,&nbsp;<a href="https://www.benzinga.com/pro/" target="_blank" rel="noreferrer noopener">according to Benzinga Pro</a>.
Read More: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/trading-ideas/movers/25/07/46357194/netflix-stock-dips-ahead-of-q2-earnings-despite-analyst-optimism">Netflix Stock Dips Ahead Of Q2 Earnings Despite Analyst Optimism</a></li>
</ul>
Photo: Shutterstock

Here's What Netflix Does Better Than Apple, Meta And Google

Records from July 10, 2025 indicate that Representative John McGuire of Virginia made a purchase of Meta Platforms (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>), valued between $2,002 and $30,000, with the transaction dated June 30, 2025 and filed in July.
As of now, Meta Platforms shares are trading down 1.71% at $714.83.
<h3>Representative's Recent Trading Activity</h3>
In the past three years, John McGuire made 5 stock trades totaling more than $5 thousand. The largest trades involved stocks like UnitedHealth Group and ServiceNow. Their most notable trades made recently include key transactions: 
<ul>
<li>Meta Platforms (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>): $1,001 - $15,000 Purchase</li>
<li>ServiceNow (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NOW#NYSE">NOW</a>): $1,001 - $15,000 Purchase</li>
<li>Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>): $1,001 - $15,000 Purchase</li>
</ul>
Here's a summary of John McGuire's recent trades:
<table>
<thead>
<tr>
<th>Company</th>
<th>Ticker</th>
<th>Stock Type</th>
<th>Amount</th>
<th>Transaction Type</th>
<th>Transaction Date</th>
</tr>
</thead>
<tbody>
<tr>
<td>Meta Platforms</td>
<td>META</td>
<td>STOCK</td>
<td>$1,001 - $15,000</td>
<td>P</td>
<td>2025-06-30</td>
</tr>
<tr>
<td>ServiceNow</td>
<td>NOW</td>
<td>STOCK</td>
<td>$1,001 - $15,000</td>
<td>S (Partial)</td>
<td>2025-06-27</td>
</tr>
<tr>
<td>Netflix</td>
<td>NFLX</td>
<td>STOCK</td>
<td>$1,001 - $15,000</td>
<td>P</td>
<td>2025-06-16</td>
</tr>
<tr>
<td>ServiceNow</td>
<td>NOW</td>
<td>STOCK</td>
<td>$1,001 - $15,000</td>
<td>P</td>
<td>2025-05-16</td>
</tr>
</tbody>
</table>
To keep an eye on John McGuire's trades and other government stock activity, check out our <a href="https://www.benzinga.com/gov-trades/members/john-mcguire">real-time tracking tool</a>!
<h3>Why Congressional Transactions Matter</h3>
A congressional transaction is when any representative or senator either buys or sells an individual stock.
Anyone working in Congress must file a Periodic Transaction Report to inform the public of their recent transaction within 30 days of being notified of the transaction and within 45 days of the transaction date.
In April 2012, Former President Barack Obama signed the STOCK Act into law. The act prohibits members of Congress from using private information given to them by their position for personal gain such as buying or selling a stock. The act also expanded disclosure requirements for members of Congress by requiring them to file a monthly disclosure.
<h3>The Importance of Congressional Transactions</h3>
Congressional transactions shouldn't be the primary reason for an investing decision, but they can be an important factor for an investor to consider.
When a senator or representative makes a new purchase, it could be an indication they expect the stock to rise.
A sale, on the other hand, can be made for a variety of reasons, and may not necessarily mean the seller thinks the stock will go down.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Government

Politics

Virginia Rep. John McGuire Bought Over $2K Worth of Meta Platforms Stock: Here's What You Should Know

Needham analyst Laura Martin maintains Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Buy and raises the price target from $1126 to $1500.

Needham Maintains Buy on Netflix, Raises Price Target to $1500

Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) shares traded lower Thursday, even as analysts raise their price targets ahead of the streaming giant&#8217;s second-quarter earnings report next week. Investors are looking to see if the company can build on its <a href="https://www.benzinga.com/general/entertainment/25/04/44877995/netflix-crushes-q1-says-its-working-hard-to-improve-and-expand-its-offering">strong first-quarter</a> performance and justify the recent stock rally.
What To Know: KeyBanc Capital Markets <a href="https://www.benzinga.com/quote/NFLX/analyst-ratings">boosted</a> its price target on Netflix to $1,390 from $1,070, citing confidence in long-term growth driven by live events, price increases, and an expanding advertising business. The firm anticipates revenue will continue to grow by double-digit percentages over the medium term. 
Netflix is scheduled to report its second-quarter earnings on Thursday, July 17. Analysts expect an EPS of $7.06 on $11.04 billion in revenue.
KeyBanc is even more bullish, forecasting second-quarter revenue of $11.2 billion and EPS of $7.20, slightly above consensus, attributing the potential upside to favorable foreign exchange rates. For the third quarter, KeyBanc expects revenue guidance to align with the Street&#8217;s $11.3 billion estimate.
Read Also: <a href="https://www.benzinga.com/news/sports/25/07/46330000/brad-pitt-effect-apple-wants-formula-1-tv-rights-after-box-office-success">Brad Pitt Effect: Apple Wants Formula 1 TV Rights After Box Office Success</a>
What Else: KeyBanc also highlights that Netflix&#8217;s focus on one-time live events, such as the upcoming Taylor vs. Serrano fight, is a strategic move to add value without committing to more expensive long-term sports rights. 
The firm also suggests that long-term investors remain optimistic due to the belief that Netflix is still under-monetized compared to traditional media, and that its technological expertise will enable it to leverage innovations in AdTech and AI more quickly than legacy competitors.
This technological edge, combined with a consistent track record of producing surprise content hits, is expected to support future monetization and engagement.
Looking ahead, analysts will likely be closely watching the performance of new live events and the impact of a weaker U.S. dollar on international revenue. 
While the <a href="https://www.benzinga.com/news/entertainment/25/06/46180148/netflixs-squid-game-ends-or-does-it">final season</a> of &#8220;Squid Game&#8221; was recently released, viewership is expected to be weighted toward the second half of the year, alongside the highly anticipated new seasons of &#8220;Wednesday&#8221; and &#8220;Stranger Things.&#8221;
Analyst Ratings: Recent <a href="https://www.benzinga.com/quote/NFLX/analyst-ratings">analyst ratings</a> have been mixed ahead of the earnings report. On July 10, Barclays also increased its price target, though more modestly, to $1100 from $1000, while maintaining an Equal-Weight rating. In a more cautious move, Seaport Global downgraded Netflix on July 7, changing its rating from Buy to Neutral.
Other analysts have also weighed in recently. On July 2, Canaccord Genuity maintained its Buy rating and increased its price target from $1380 to $1525. On the same day, Goldman Sachs also raised its price target, but only to $1140 from $1000, while reiterating a Neutral rating. 
Looking back to late June, Pivotal Research showcased strong optimism by maintaining its Buy rating and lifting its target to $1600 from $1350 on June 20.
Price Action: According to data from&nbsp;<a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>, NFLX shares closed Thursday&#8217;s session lower by 2.93% to $1,250.59. The stock has a 52-week high of $1,341.15 and a 52-week low of $588.43.
Read Also: <a href="https://www.benzinga.com/analyst-stock-ratings/upgrades/25/07/46347606/roku-called-self-help-turnaround-citing-profit-focus-and-new-ad-partners">Roku Called &#8216;Self-Help&#8217; Turnaround, Citing Profit Focus And New Ad Partners</a>
<h2 class="wp-block-heading">How To Buy NFLX Stock</h2>
Besides going to a brokerage platform to purchase a share &#8211; or fractional share &#8211; of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument. 
For example, in Netflix&#8217;s case, it is in the Communication Services sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.
NFLX Price Action: Netflix shares were down 2.90% at $1250.90 on Thursday, <a href="https://www.benzinga.com/pro/" target="_blank" rel="noreferrer noopener">according to Benzinga Pro</a>.
Image: Shutterstock

Netflix Stock Dips Ahead Of Q2 Earnings Despite Analyst Optimism

Although the innovation ecosystem has started to look interesting again as evidenced by the recent performance of the Nasdaq Composite index, Akamai Technologies Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AKAM#NASDAQ">AKAM</a>) has been a conspicuous laggard. Since the start of the year, the content delivery network (CDN) specialist — which also offers robust cybersecurity and edge computing services — has dropped nearly 17%. Nevertheless, AKAM stock could be an intriguing candidate for a sentiment reversal.
Fundamentally, Akamai plays a vital role in how people and enterprises consume the internet — it's just that the essential work occurs behind the scenes. Using a geographically distributed network of proxy servers, CDNs help speed up websites by storing cached content near end-users. This capability is especially critical for companies with content-streaming arms, such as Apple Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>), Alphabet Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>, NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>) and Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>).
Further, Akamai plays an important (albeit indirect) role in artificial intelligence. Today, many AI models — especially those involving voice assistants, fraud detection services and personalized ads — require <a href="https://www.benzinga.com/sec/24/09/40814222/from-latency-to-a-i-algo-driven-capital-markets">low latency</a> or minimal lag in data transmission between source and destination. Thanks to Akamai's edge computing infrastructure, AI workloads can run closer to the user, reducing delay and bandwidth strain.
Finally, Akamai offers a strong cybersecurity suite, including advanced protocols such as zero-trust security. Given the importance of digital protection, it's arguably one of the key line items that companies <a href="https://www.benzinga.com/trading-ideas/long-ideas/25/03/44501515/cybersecurity-stocks-to-outperform-its-the-one-line-item-that-no-company-in-the-world-is-cutting-josh-brown">can't afford to skimp out on</a>.
Unfortunately, recent financial performances reflect <a href="https://www.benzinga.com/quote/AKAM">revenue pressures</a>, which points to a highly competitive environment. Further, while Akamai is making progress in cybersecurity, that arena is also crowded. Essentially, the company needs to prove that its edge computing services can scale profitably; hence, the volatility in AKAM stock.
<h2 class="wp-block-heading">Applying Game Theory To Formulate A Strategy In AKAM Stock</h2>
At the heart of every market-related discussion is a game of probabilities. People are looking to see whether their investment idea of choice will likely move higher or not; otherwise, why bother having the discussion in the first place? But merely listing out the pros and cons of a security won't empirically get us any closer to the answer.
To better understand AKAM stock as a trading prospect, it's helpful to consider this thought experiment. Imagine flipping a fair coin 100 times every business day. What you flip on Monday will have no bearing on what you flip on Tuesday and so forth. That's simply because coin tosses are random events.
Now imagine that the stock market is also random. If so, we could look at various intervals in the past and the long-side success ratio for each session in the interval would be about the same: 50%. That's not what we see at all.
By converting the price action of AKAM stock into market breadth — or sequences of accumulative and distributive sessions — we can filter out the messy noise of price discovery and get down to root demand sentiments. Further, segregating market breadth into 10-week sequences (using data from January 2019 onward) reveals the following profile:
<figure class="wp-block-table"> 
<table class="has-fixed-layout">
<tbody>
<tr>
<td>Ticker</td>
<td>L10 Category</td>
<td>Sample Size</td>
<td>Up Probability</td>
<td>Baseline Probability</td>
<td>Delta</td>
<td>Median Return if Up</td>
</tr>
<tr>
<td>AKAM</td>
<td>2-8-D</td>
<td>1</td>
<td>100.00%</td>
<td>58.82%</td>
<td>41.18%</td>
<td>0.33%</td>
</tr>
<tr>
<td>AKAM</td>
<td>3-7-D</td>
<td>11</td>
<td>72.73%</td>
<td>58.82%</td>
<td>13.91%</td>
<td>1.47%</td>
</tr>
<tr>
<td>AKAM</td>
<td>3-7-U</td>
<td>1</td>
<td>100.00%</td>
<td>58.82%</td>
<td>41.18%</td>
<td>0.37%</td>
</tr>
<tr>
<td>AKAM</td>
<td>4-6-D</td>
<td>34</td>
<td>61.76%</td>
<td>58.82%</td>
<td>2.94%</td>
<td>2.65%</td>
</tr>
<tr>
<td>AKAM</td>
<td>4-6-U</td>
<td>4</td>
<td>50.00%</td>
<td>58.82%</td>
<td>-8.82%</td>
<td>3.37%</td>
</tr>
<tr>
<td>AKAM</td>
<td>5-5-D</td>
<td>47</td>
<td>53.19%</td>
<td>58.82%</td>
<td>-5.63%</td>
<td>1.94%</td>
</tr>
<tr>
<td>AKAM</td>
<td>5-5-U</td>
<td>22</td>
<td>72.73%</td>
<td>58.82%</td>
<td>13.91%</td>
<td>1.69%</td>
</tr>
<tr>
<td>AKAM</td>
<td>6-4-D</td>
<td>37</td>
<td>56.76%</td>
<td>58.82%</td>
<td>-2.06%</td>
<td>2.03%</td>
</tr>
<tr>
<td>AKAM</td>
<td>6-4-U</td>
<td>53</td>
<td>54.72%</td>
<td>58.82%</td>
<td>-4.10%</td>
<td>1.80%</td>
</tr>
<tr>
<td>AKAM</td>
<td>7-3-D</td>
<td>12</td>
<td>50.00%</td>
<td>58.82%</td>
<td>-8.82%</td>
<td>3.35%</td>
</tr>
<tr>
<td>AKAM</td>
<td>7-3-U</td>
<td>52</td>
<td>53.85%</td>
<td>58.82%</td>
<td>-4.97%</td>
<td>1.82%</td>
</tr>
<tr>
<td>AKAM</td>
<td>8-2-D</td>
<td>3</td>
<td>100.00%</td>
<td>58.82%</td>
<td>41.18%</td>
<td>7.32%</td>
</tr>
<tr>
<td>AKAM</td>
<td>8-2-U</td>
<td>38</td>
<td>68.42%</td>
<td>58.82%</td>
<td>9.60%</td>
<td>1.91%</td>
</tr>
<tr>
<td>AKAM</td>
<td>9-1-U</td>
<td>5</td>
<td>20.00%</td>
<td>58.82%</td>
<td>-38.82%</td>
<td>2.14%</td>
</tr>
</tbody>
</table>
</figure>
In the trailing two months, AKAM stock is printing a "4-6-D" sequence: four up weeks, six down weeks, with a negative trajectory across the 10-week period. This is a relatively uncommon sequence, having materialized 34 times. However, the biggest takeaway is that in 61.76% of cases, the following week's price action results in upside, with a median return of 2.65%.
Based on the current market price, the statistical response to the 4-6-D sequence suggests that AKAM stock could hit $81.87, perhaps push toward $82 given its psychological lull.
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10151246/AKAM-stock-10wk-forecast-1024x576.jpg" alt="" class="wp-image-980673" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10151246/AKAM-stock-10wk-forecast-1024x576.jpg 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10151246/AKAM-stock-10wk-forecast-300x169.jpg 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10151246/AKAM-stock-10wk-forecast-768x432.jpg 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10151246/AKAM-stock-10wk-forecast.jpg 1280w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption class="wp-element-caption">Image by author</figcaption></figure>
Broadly, what makes the above framework appealing is the non-randomness of the market. If AKAM stock traded randomly, then all the sequences should roughly coalesce around the 50% probability mark. They don't. Instead, some sequences are clearly favorable for the bullish speculator.
Rather than trying to trade AKAM stock based on curated opinions, I believe it's better to use game theory; that is, make a move when the odds favor you.
<h2 class="wp-block-heading">Two Trades To Consider</h2>
Based on the market intelligence above, the nearest-term strategy to consider is the 79/81 bull call spread expiring July 18. This transaction involves buying the $79 call and simultaneously selling the $81 call, for a net debit paid of $110 (the most that can be lost in the trade). Should AKAM stock rise through the short strike price ($81) at expiration, the maximum reward is $90, a nearly 82% payout.
If you want to ramp up the reward, you could opt for the 80/82 bull spread also expiring next Friday. While this trade features a maximum payout of roughly 111%, it also requires AKAM stock to move that much further by expiration.
The other trade to consider is the 75/85 bull call spread expiring Aug. 15. This trade provides five weeks for AKAM stock to rise to the required profitability threshold, with the breakeven price presently at $80.25. Here, the net debit required is $525 with a maximum payout of 90.48%.
The opinions and views expressed in this content are those of the individual author and do not necessarily reflect the views of Benzinga. Benzinga is not responsible for the accuracy or reliability of any information provided herein. This content is for informational purposes only and should not be misconstrued as investment advice or a recommendation to buy or sell any security. Readers are asked not to rely on the opinions or information herein, and encouraged to do their own due diligence before making investing decisions.
Read More:
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<li><a href="https://www.benzinga.com/markets/options/25/07/46332032/cop-stock-conocophillips-contrarian-lifeline">Options Corner: Why ConocoPhillips May Have Received A Contrarian Lifeline</a></li>
</ul>
Photo: Shutterstock

Options

AKAM

Options Corner: Why Low-Key Infrastructure Play Akamai Technologies Might Surprise You

Keybanc analyst Justin Patterson upgraded Roku (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ROKU#NASDAQ">ROKU</a>) from Sector Weight to Overweight with a <a href="https://www.benzinga.com/quote/ROKU/analyst-ratings" target="_blank" rel="noreferrer noopener">$115 price target</a> on Wednesday.
Roku is turning the corner on monetization and also demonstrating more expense discipline, according to Patterson.
Thus, the analyst raised his 2025E and 2026E EBITDA by 4% and 6% to $362 million and $530 million (both 5% above the Street consensus), and established 2027E revenue of $6.0 billion (7% above Street) and EBITDA of $743 million (12% above Street).
Also Read: <a target="_blank" href="https://www.benzinga.com/analyst-stock-ratings/reiteration/25/06/45957597/rokus-amazon-deal-revenue-to-be-a-gradual-ramp-not-a-sudden-boost-analyst-says" rel="noreferrer noopener">Roku&#8217;s Amazon Deal Revenue To Be A &#8216;Gradual Ramp,&#8217; Not a Sudden Boost, Analyst Says</a>
From June 30, 2022, to June 30, 2025, Roku shares increased by 7%, lagging the NASDAQ&#8217;s +85% gain and many mid-to-large cap stocks in Patterson&#8217;s coverage universe. The analyst attributed this to Roku being slower to scale back investment post-COVID-19, headwinds toward endemic advertisers, and an over-reliance on its OneView platform. 
However, Roku continues to have a highly engaged audience, he highlighted. Users streamed 35.8 billion hours in the first quarter (+17% year-over-year growth), with hours on The Roku Channel increasing at a materially faster rate (+84% Y/Y). Patterson&#8217;s ad checks indicate a shift in budget from legacy channels to CTV. As ad innovation ramps up and sports increasingly shift to CTV, the analyst expects the pace of budget shifts to increase.
Patterson noted that Roku became a &#8220;self-help&#8221; story. He referred back to the past three years of consumer Internet, noting that self-help stories were some of the strongest performers (e.g., DoorDash (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/dash#NASDAQ">DASH</a>), Meta Platforms (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>), Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>), Spotify Tech (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>), Uber Tech (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/UBER#NYSE">UBER</a>)).
According to the analyst, Roku has made three key shifts. It established partnerships. Roku is leveraging The Trade Desk (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TTD#NASDAQ">TTD</a>) and now Amazon.com (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) as third-party monetization partners, which he noted can improve fill rates over time. Patterson said the opportunity for more partners to be onboarded over the coming years (e.g., Alphabet (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/googl#NASDAQ">GOOGL</a>), Google, Yahoo), which should sustain mid-teens revenue growth.
According to the analyst, Roku has been opening up home screen monetization and focusing more on specific ad verticals. This reduces the reliance on media and entertainment while also exposing Roku to the political cycle.
Roku imposed expense discipline by making GAAP profitability and FCF generation a core focus. As part of this, Patterson noted more discipline on headcount and incremental investments. He noted GAAP profitability in 2026E and more meaningful profitability in 2027E.
Patterson projected second-quarter revenue of $1.08 billion and EPS of $(0.14).
Price Action: ROKU stock is trading higher by 0.81% to $89.37 at last check on Thursday.
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Roku Called 'Self-Help' Turnaround, Citing Profit Focus And New Ad Partners

Top Wall Street analysts changed their outlook on these top names. For a complete view of all analyst rating changes, including upgrades and downgrades, please see our <a href="https://www.benzinga.com/analyst-stock-ratings">analyst ratings page</a>.
<ul class="wp-block-list">
<li>Piper Sandler raised Roku, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ROKU#NASDAQ">ROKU</a>) price target from $65 to $84. Piper Sandler analyst Thomas Champion maintained a Neutral rating. Roku shares closed at $88.63 on Wednesday. See how other analysts view this stock.</li>
<li>Wells Fargo boosted the price target for Webster Financial Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WBS#NYSE">WBS</a>) from $60 to $70. Wells Fargo analyst Timur Braziler maintained an Overweight rating. Webster Financial shares closed at $58.89 on Wednesday. See how other analysts view this stock.</li>
<li>JMP Securities raised Amazon.com, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) price target from $250 to $285. JMP Securities analyst Andrew Boone maintained a Market Outperform rating. Amazon shares closed at $222.54 on Wednesday. See how other analysts view this stock.</li>
<li>Oppenheimer cut the price target for Nurix Therapeutics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NRIX#NASDAQ">NRIX</a>) from $32 to $30. Oppenheimer analyst Matthew Biegler maintained an Outperform rating. Nurix Therapeutics shares closed at $13.18 on Wednesday. <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Morgan Stanley increased the price target for Domino&#8217;s Pizza, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DPZ#NASDAQ">DPZ</a>) from $510 to $514. Morgan Stanley analyst Brian Harbour maintained an Overweight rating. Domino&#8217;s shares closed at $463.48 on Wednesday. See how other analysts view this stock.</li>
<li>Keybanc raised Synopsys, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SNPS#NASDAQ">SNPS</a>) price target from $540 to $610. Keybanc analyst Jason Celino maintained an Overweight rating. Synopsys shares settled at $550.95 on Wednesday. <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Keybanc increased Netflix, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) price target from $1,070 to $1,390. Keybanc analyst Justin Patterson maintained an Overweight rating. Netflix shares closed at $1,288.28 on Wednesday. <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Benchmark increased Spotify Technology S.A. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) price target from $700 to $840. Benchmark analyst Mark Zgutowicz maintained a Buy rating. Spotify shares closed at $722.12 on Wednesday.  <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>UBS raised the price target for Comstock Resources, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CRK#NYSE">CRK</a>) from $19 to $20. UBS analyst Peyton Dorne downgraded the stock from Neutral to Sell. Comstock Resources shares settled at $22.68 on Wednesday. <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Baird raised eBay Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EBAY#NASDAQ">EBAY</a>) price target from $75 to $80. Baird analyst Colin Sebastian maintained an Outperform rating. eBay shares closed at $76.32 on Wednesday. <a href="https://www.benzinga.com/quote/MSFT/analyst-ratings">See how other analysts view this stock</a>.</li>
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Considering buying AMZN stock? Here&#8217;s what analysts think: 
<figure class="wp-block-image size-large is-resized"><a href="https://www.benzinga.com/quote/AMZN/analyst-ratings"><img loading="lazy" decoding="async" width="1024" height="578" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10102636/image-121-1024x578.png" alt="" class="wp-image-980221" style="width:647px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10102636/image-121-1024x578.png 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10102636/image-121-300x169.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10102636/image-121-768x433.png 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/10102636/image-121.png 1117w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure>
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Amazon To Rally Around 28%? Here Are 10 Top Analyst Forecasts For Thursday

Keybanc analyst Justin Patterson maintains Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Overweight and raises the price target from $1070 to $1390.

Keybanc Maintains Overweight on Netflix, Raises Price Target to $1390

Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) may be investing heavily in the Formula 1 racing league following the <a href="https://www.benzinga.com/news/entertainment/25/07/46279922/f1-is-apples-biggest-box-office-win-so-why-is-the-stock-stalling" target="_blank" rel="noopener">recent box office success</a> of the "F1" movie, which stars and was produced by Brad Pitt.
What Happened: Tech giant Apple <a href="https://www.benzinga.com/general/sports/23/10/35034995/apple-could-be-revving-up-formula-one-global-rights-thanks-to-lionel-messi-what-it-could-mean-for-">has been rumored</a> to be looking at the media rights for the Formula 1 racing league, which is owned by Liberty Formula One (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FWONA#NASDAQ">FWONA</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FWONK#NASDAQ">FWONK</a>), before, but this time it may be more serious.
A new <a href="https://www.ft.com/content/ef6bbb12-1ef5-4fc7-bff5-77d000c36bff">report </a>from the Financial Times says Apple is in talks to land the U.S. rights for Formula 1 races, which are up for grabs after ESPN's exclusive negotiation window closed.
ESPN, which is owned by The Walt Disney Company (NYSE: DIS), <a href="https://www.benzinga.com/general/entertainment/22/06/27850945/espn-beats-out-amazon-comcast-and-netflix-for-formula-1-rights-here-are-the-details" target="_blank" rel="noopener">renewed its U.S. rights in 2022</a>, beating out interest from Amazon.com Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) and Comcast Corporation (NASDAQ: CMCSA). ESPN pays a reported $75 million to $90 million annually for the rights, up from its previous annual payments of $5 million under its previous rights deal.
Reports of Apple being interested in landing the U.S. rights come with the "F1" movie being Apple's highest-grossing theatrical film of all time. The film has <a href="https://www.boxofficemojo.com/release/rl2507374593/?ref_=bo_hm_rd">grossed </a>$112.7 million domestically and $301.2 million worldwide in 12 days and could go on to outgross all other Apple theatrical releases combined.
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Why It's Important: Apple's streaming platform AppleTV+ has geared more towards sports in recent years, <a href="https://www.benzinga.com/general/entertainment/22/06/27710289/apple-ramps-up-sports-content-with-major-league-soccer-deal-what-investors-and-sports-fans-">landing the exclusive rights</a> to Major League Soccer and some rights from Major League Baseball.
The streaming platform currently charges $10 per month and is reportedly developing an ad-supported plan.
Securing Formula 1 rights could better position Apple TV+ as a major streaming platform and also provide the company with more advertising opportunities for its rumored ad-supported plan.
Formula 1 could struggle in picking a winner if ESPN is interested in renewing the rights, given its past history with the league. The "F1" movie from Apple has likely brought new fans to the sport, similar to what the docuseries "Drive to Survive" from Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) did for the sport <a href="https://www.benzinga.com/general/sports/21/04/20777635/could-netflix-help-shares-of-formula-one">in recent years.</a>
In fact, Apple could be raising the cost of the U.S. rights it would need to pay, thanks to the success of its film.
Interest in Formula 1 has risen in the U.S. in recent years thanks to Netflix and more races being held in the country. In 2025, the league has three races with one in Miami already having taken place in May, one in Texas coming in October and one in Las Vegas coming in November.
The league is also <a href="https://www.benzinga.com/general/sports/24/11/42178255/formula-1-stock-hits-52-week-high-announces-11th-team-with-general-motorsandretti-global-after-max-verstappens-fourth-straight-title">adding an 11th team</a><a href="https://www.benzinga.com/general/sports/24/11/42178255/formula-1-stock-hits-52-week-high-announces-11th-team-with-general-motorsandretti-global-after-max-verstappens-fourth-straight-title" target="_blank" rel="noopener">,</a> the American-based Cadillac F1 team, which could also renew interest in the sport across America.
ESPN's <a href="https://espnpressroom.com/us/press-releases/2025/07/espn-formula-1-coverage-enjoying-record-breaking-season-of-viewership/">viewership </a>for Formula 1 in 2025 is off to an impressive start, with 11 of the 12 races having year-over-year viewership growth and seven of the races having viewership records. The league's recent British Grand Prix averaged 1.5 million viewers on ESPN2, up 19% from last year's race and the largest audience in the U.S. for that race ever.
Races are averaging 1.3 million viewers across ESPN, ESPN2, and ABC, up 7% from last year's figures at this point in the season and up 17% from last year's full-season average. Younger viewership (age 18-49) is up double-digit percentages for both the season-to-date timeframe and full-season averages.
One factor that could help increase viewership is parity in the league. After winning the F1 championship for the last four seasons, Max Verstappen is currently in third place for the 2025 season. Before Verstappen&#8217;s four-season wins, Lewis Hamilton won four straight seasons. Hamilton and Verstappen have won 10 of the last 11 seasons. With some new drivers at the top and the possibility of new champions, viewers may be more engaged this year.
Apple may have to compete with ESPN and others for the Formula 1 rights, but given the success of the movie and its recent focus on sports rights, it could be a perfect fit.
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Brad Pitt Effect: Apple Wants Formula 1 TV Rights After Box Office Success

Barclays analyst Kannan Venkateshwar maintains Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a Equal-Weight and raises the price target from $1000 to $1100.

Barclays Maintains Equal-Weight on Netflix, Raises Price Target to $1100

<a href="https://www.benzinga.com/markets/equities/25/07/46216283/dan-ives-urges-apple-to-make-a-move-saying-that-perplexity-acquisition-is-a-no-brainer-its-a-matter-of-when-and-not-if">Apple&#8217;s</a> (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) racing drama &#8220;F1 the Movie&#8221; roared into theaters, generating an impressive $144 million in global revenue, which included $55.6 million in North America, making it the tech company's <a href="https://apnews.com/article/f1-megan-20-m3gan-box-office-c65f7c7c7b2dc3db731e4afd587d73d1">biggest opening ever</a> for an original film. After 10 days, it has amassed <a href="https://variety.com/2025/film/box-office/f1-movie-apple-highest-grossing-film-napoleon-1236448149/">$293 million</a> — amongst Pitt's highest-grossing movies — according to <a href="https://screenrant.com/f1-the-movie-top-20-brad-pitt-highest-grossing-acting-box-office-chart/">Screen Rant</a>.
Footage included real Formula 1 cars, immersive paddock access shot at<a href="https://www.theguardian.com/sport/2025/jun/20/brad-pitt-in-the-paddock-how-f1-the-movie-went-deep-to-keep-fans-coming?utm_source=chatgpt.com"> actual </a>F1 races.&nbsp; Its success could have changed the fortunes for both the sport in the U.S. and Apple+, <a href="https://deadline.com/2025/06/box-office-f1-megan-2-0-1236444277/">Deadline</a> reports.
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Once considered a niche sport, F1 has gradually gained widespread public recognition. Liberty Media (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LLYVK#NASDAQ">LLYVK</a>) and Delta Topco Ltd.'s<a href="https://www.formula1.com/en/latest/article/liberty-completes-f1-acquisition.3zzGTfOwC4OkEc8EAKMKKw"> acquisition of F1 in 2017</a> and&nbsp; Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) series &#8220;Drive To Survive&#8221; reshaped perceptions, paving the way for sold-out races in Miami, Austin, Texas, and Las Vegas—drawing more than a million fans combined, <a href="https://www.wsj.com/sports/formula-one-american-audience-f7215bd5?utm_source=chatgpt.com">The Wall Street Journal</a> reported.
<h2 class="wp-block-heading">Racing Brand Visibility Hits the Fast Lane</h2>
The timing couldn&#8217;t be better: as the film climbs the box office charts, American interest in F1 is accelerating. According to The Journal, talks are underway for more U.S. races—and perhaps a future American F1 driver to further energize fan engagement.
<h2 class="wp-block-heading">Apple&#8217;s Big Bet: From Theaters to Streaming</h2>
Apple reportedly invested over<a href="https://www.bloomberg.com/news/articles/2025-06-29/apple-s-f1-film-tops-weekend-box-office-with-55-6-million?embedded-checkout=true"> $200 million</a> in production and marketing, backed by an ambitious distribution strategy that included <a href="https://www.benzinga.com/analyst-stock-ratings/reiteration/25/06/45954972/imax-set-for-years-of-growth-but-a-blockbuster-sequel-could-ignite-2026">Imax</a> (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>)&nbsp; theatrics and cross-promotion during the company&#8217;s<a href="https://www.reuters.com/business/media-telecom/f1-movie-roars-556-million-opening-weekend-us-canada-2025-06-29/?utm_source=chatgpt.com"> Worldwide Developers Conference</a>. Imax took the lead, generating $28 million globally —19% of total revenue — and demonstrated premium viewing demand, even with higher ticket prices — $19.51, on average, according to<a href="https://www.businessinsider.com/f1-movie-apple-brad-pitt-imax-box-office-formula-one-2025-6?utm_source=chatgpt.com"> Business Insider.</a>
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Before this win, Apple&#8217;s theatrical track record was shaky. Major titles like &#8220;Argylle,&#8221; &#8220;Fly Me to the Moon,&#8221; and even Martin Scorsese&#8217;s &#8220;Killers of the Flower Moon&#8221; underperformed, prompting Apple to reevaluate its<a href="https://www.nytimes.com/2024/08/25/business/media/apple-movies-theaters-wolfs.html"> investments in movies</a>.
<h2 class="wp-block-heading">Apple Film&#8217;s Path Forward</h2>
Although F1&#8217;s success or failure won&#8217;t make or break Apple, which is worth over $3 trillion, it marks a tremendous boost for its film division and a validation of the company&#8217;s all-inclusive philosophy.
&#8220;We could bring some things that are uniquely Apple to the movie, like our camera technology. And we plan to have the whole of the company support it as well — our retail operation and everything,&#8221; CEO Tim Cook told<a href="https://variety.com/2025/film/news/f1-apple-movie-strategy-tim-cook-lewis-hamilton-1236424270/"> Variety</a>.&#8221; So it was something that we could get the entire company around. It feels wonderful to be a part of it. Apple should have something that we pour our passion into, and that&#8217;s exactly what we&#8217;re doing with the shows. And now you can see us hitting a stride. It feels wonderful.&#8221;
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Apple has several other potential wins in the pipeline. The<a href="https://www.latimes.com/entertainment-arts/business/newsletter/2025-07-01/after-success-of-f1-whats-next-for-apples-film-business"> Los Angeles Times</a> reports that Apple has already secured another Kosinski-Bruckheimer collaboration —the director/producer team behind &#8220;F1: The Movie&#8221; —<a href="https://deadline.com/2025/03/apple-joseph-kosinski-jerry-bruckheimer-1236347695/#:~:text=The%20film%20will%20reunite%20Kosinski,(formerly%20known%20as%20UFOs)."> about UFOs</a>. The Spike Lee-directed Denzel Washington thriller, "Highest 2 Lowest,&#8221; is another of the company&#8217;s big-name projects. However, it will receive a limited theatrical release before becoming available to stream.&nbsp;
The company has renewed the popular soccer series "Ted Lasso" for another season. The spy/ thriller series &#8220;Slow Horses&#8221; starring Gary Oldman will premiere its fifth season in the fall. However, a bona fide theatrical hit has eluded the company until now. Cook stresses that it was not a prerequisite when forming the movie division of the company.
&#8220;We studied it for years before we decided to do [Apple TV+],&#8221; he told Variety. &#8220;I know there&#8217;s a lot of different views out there about why we&#8217;re into it. We&#8217;re into it to tell great stories, and we want it to be a great business as well. That&#8217;s why we&#8217;re into it, just plain and simple.&#8221;
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Meet Atlas Obscura, The Travel Platform That Combines The Wonder Of Ripley&#39;s Believe It Or Not With The Breadth Of National Geographic&#39;s Content

Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>)は、2024年7月から加入者向けに毎月新しいゲームをリリースする計画を発表した。
この野心的な戦略は、同社の最新決算電話会議で発表され、共同最高経営責任者（Co-CEO）および社長であるGregory K. Peters氏がNetflixのゲームポートフォリオを拡大すると宣言したと、GamesIndustry.Bizは報じている。
関連リンク: <a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/07/39865226/netflix-analysts-praise-q2-earnings-but-are-cautious-on-advertising-growth-slower-t">Netflix、2024年7月から新しいゲームをリリースへ</a>
<h1 class="wp-block-heading">ゲームへの関心が高まって</h1>
Peters氏はゲーム市場の可能性を強調し、「広告収益を依存せずに中国とロシアを除いたゲーム市場の規模は約1500億ドルに達する」と述べた。
&#8220;我々はゲーム事業に向けて3年に近づいており、進捗に大変満足している。我々はかなり積極的なエンゲージメントの成長目標を設定してきた。そして多くの場合、それを達成し、むしろ超過してきた。 2023年にはそのエンゲージメントを3倍に拡大させた。我々は2024年にもエンゲージメントの成長が良好であり、2025年、2026年にはより積極的な成長目標を設定している」とPeters氏は語った。
これらの成功にもかかわらず、Peters氏はNetflixのゲームコンテンツへのエンゲージメントは依然として比較的小さいものであると認めた。また、同氏はNetflixのゲーム事業に対する支出は、同社の全コンテンツ支出と比較して控えめなものであることを指摘した。
<h1 class="wp-block-heading">Netflixの将来の計画</h1>
Netflixはすでに100以上のゲームを発売しており、Peters氏は同社が開発中である80以上のゲームについても語った。同氏によると、焦点は成功を収めた事業に基づく提供の改良にある。
&#8220;私たちは何がうまくいき、何がうまくいかないかを知っています。私たちは現在開発中の80以上のゲームにおいて、うまくいくところをもっと増やすためのプログラムを改良し続けています。そしてそのうちの 1 つとして、我々のメンバーが愛する特定のNetflix IPに基づくゲームとの接続ということが、実際にはうまくいっているのです」とPeters氏は付け加えた。
Netflixが特に成功を収めている分野の 1 つは、インタラクティブストーリーゲームの分野である。これらのゲームはNetflix Storiesと呼ばれる物語のハブに組み込まれており、人気のあるNetflix番組に基づいた魅力的な体験を提供するために開発されている。
2024年4月から6月にかけて、Netflixは「バージン・リバー」と「Perfect Match」に基づいたゲームを発売した。同社は7月からは「翌月に 1 つずつ新しいタイトルをリリースする」と計画しており、今後の四半期や年にはさらに多くの多様なゲームがリリースされる予定だ。
<h1 class="wp-block-heading">リーダーシップからの刺激</h1>
Co-CEO兼社長であるTheodore A. Sarandos氏は、ファンとのエンゲージメントを深めるためにゲームが持つ可能性について興奮を表明した。
&#8220;私はゲームを使用してスーパーファンにサービスを提供する機会が本当に楽しく、また素晴らしいものだと思います。私は番組を提供し、そのプログラムを通じてシーズンの間や、それ以上にもスーパーファンに活躍の場を与えるというアイデアについても興奮しています。また、新しいキャラクターや新しいストーリーライン、あるいは新しいプロットの出来事を紹介するために、ゲームプラットフォームを使用できるというアイデアも非常にワクワクしているんです」とSarandos氏は語った。 次のリンクもお読みください:
<ul>
<li><a href="https://www.benzinga.com/news/24/07/39857102/netflix-co-founder-marc-randolph-reflects-on-leadership-and-the-courage-to-step-aside-president-bide">Netflix共同創設者マーク・ランドルフ氏、「リーダーシップと引き下がる勇気」について語る</a></li>
</ul>
写真提供：<a href="https://unsplash.com/es/@ventiviews?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash">Unsplash</a>の<a href="https://unsplash.com/es/fotos/edificio-de-hormigon-blanco-y-negro-durante-la-noche-lI7dlA5VBp8?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash">Venti Views</a>

金曜日の朝、米国株式先物は前向きな動きを見せており、本日投資家の注目を集める可能性のある銘柄は以下のとおり。
<ul>
<li>ウォール街では、 アメリカン・エキスプレス社 (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AXP#NYSE">AXP</a>) の第2四半期決算は、売上収益165.9億ドル（株1株あたり3.26ドル）と予想されている。これは BZフィードが報じた内容による。株式市場の取引開始前には、投資家の注目を集めることは確実だ。 ロイターによると、アメリカン・エキスプレスの株はアフターマーケット取引で0.1％上昇し、249.50ドルとなった。</li>
<li>Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) は2四半期の決算を発表し、売上高と1株当たり利益がそれぞれ予想を上回った。会社は2四半期を2776.5百万人の有料会員数で締めくくり、そのうちの805万人が新規有料会員だ。アフターマーケット取引でNetflixの株は0.1％下落し、642.70ドルを記録している。</li>
<li>アナリストは、シュランベルジェ社 (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SLB#NYSE">SLB</a>) の第2四半期決算は株1株あたり83セント、累計90.8億ドルの売上高と予想している。同社の決算は市場オープン前に公表される見込みだ。SLBはアフターマーケット取引で1％上昇し、49.19ドルを記録している。</li>
</ul>
当日の株式市場の動向はこちら
<ul>
<li>PPGインダストリーズ社 (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PPG#NYSE">PPG</a>) は、2四半期の決算を<a href="https://www.benzinga.com/news/earnings/24/07/39849701/ppg-industries-stock-falls-on-q2-earnings-the-details">発表し</a>、期末の業績見通しを引き下げた。 会社は2四半期の売上高を47.94億ドルと報告、これはアナリストの予想を492.4億ドル下回っている。 会社は調整後1株当たり利益が2.50ドルと発表、これもアナリストの予想を1株当たり2.48ドル上回っている。 PPG の株はアフターマーケット取引で2.9％下落し、127.90ドルを記録している。</li>
<li>アナリストは、ハリバートン社 (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HAL#NYSE">HAL</a>) の第2四半期決算は1株あたり80セント、累計59.5億ドルの売上高と予想している。株1株の予想EPSは、前回のスクリーニングで上回っていた。 Halliburtonの株はアフターマーケット取引で0.2％上昇し、36.50ドルを記録している。</li>
</ul>

今週初め、かつてバンしたかったソーシャルメディアプラットフォームTikTokに登録した元大統領のドナルド・トランプが、ユーザー数500万人以上を誇る<a href="https://www.benzinga.com/news/24/06/39198236/donald-trumps-debut-has-outshined-biden-harris-campaign-account-on-tiktok-this-is-a-vital-space-for" target="_blank" rel="noreferrer noopener">ことで、</a><a href="https://www.benzinga.com/news/24/06/39198236/donald-trumps-debut-has-outshined-biden-harris-campaign-account-on-tiktok-this-is-a-vital-space-for" target="_blank" rel="noreferrer noopener">ジョー・バイデン</a>大統領の選挙キャンペーンアカウントを上回っているという報告がありました。
リスク資本の投資構図が大きく転換する中、米国のスタートアップ企業は中国の投資家との関係を次第に遠ざけようとしています。この動きは、企業が米国当局による外国<a href="https://www.benzinga.com/government/24/06/39225851/american-vcs-want-us-startups-to-sever-ties-with-chinese-investors-amid-anticipated-regulatory-clamp" target="_blank" rel="noreferrer noopener">所有規制の強化</a>を見越して行われています。
アラブ首長国連邦（UAE）は、石油化学の豊かさを活用して世界的なAIパワーハウスとして浮上することを目指し、人工知能（AI）分野で米国との戦略的なパートナーシップを追求しています。
ゲーム
Adjustの2024年版の2024年版「モバイルアプリのトレンド」報告書によると、2023年における全体のゲーム市場の収益のうち、49％が合計904億ドルを占める「モバイルゲーム」が拡大しました。 2022年1月から2024年1月までのデータを分析したこの調査では、ゲームアプリのインアプリ収益について、前年比6％の<a href="https://www.benzinga.com/24/06/39192130/mobile-games-captured-90-4b-49-of-global-market-in-2023" target="_blank" rel="noreferrer noopener">増加が記録されました</a>。
2023年には、中東および北アフリカ（MENA）およびアジアのゲーム市場は、前年比4.6％増の855億ドルに達し、2028年までに971億ドルに<a href="https://www.benzinga.com/markets/asia/24/06/39213251/asia-mena-gaming-markets-reach-85-5b-in-2023-see-future-projections" target="_blank" rel="noreferrer noopener">増加する見通し</a>です。
Intercept GamesとRoll7の閉鎖が報じられた「Take-Two Interactive Software Inc. （NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/TTWO#NASDAQ">TTWO</a>）は、<a href="https://www.benzinga.com/general/gaming/24/06/39145469/private-division-faces-closure-take-two-to-sell-or-shutter-studios-report" target="_blank" rel="noreferrer noopener">Private Divisionの閉鎖または売却計画</a>の一環として、Intercept GamesとRoll7が閉鎖の憂き目に遭うことはないと発表しました。
Take-Two InteractiveのRockstar Gamesは、6月にリリースされるGrand Theft Auto Onlineの大規模なアップデートに向けて準備を進めています。 6月のアップデートには、バウンティハンティングと警察ミッションに加えて、GTAオンラインの<a href="https://www.benzinga.com/general/gaming/24/06/39194557/what-to-expect-for-gta-onlines-june-update" target="_blank" rel="noreferrer noopener">新しいコンテンツ作成者の機能</a>も追加されます。
読了:<a href="https://www.benzinga.com/general/gaming/24/06/39173595/summer-game-fest-2024-big-reveals-key-updates-and-whats-off-the-table" target="_blank" rel="noreferrer noopener">Summer Game Fest 2024：ビッグな発表、重要なアップデート、そして何が話題にならないのか</a>
Sony Group Corp. （NYSE：<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>）のノーティ・ドッグは、同社が開発したゲーム「The Last of Us」と「Uncharted」のフランチャイズで知られる開発者が、<a href="https://www.benzinga.com/general/gaming/24/06/39143354/naughty-dog-will-not-be-the-last-of-us-studio-forever-neil-druckmann-announces-multiple-single-pla" target="_blank" rel="noreferrer noopener">「複数のシングルプレイヤープロジェクト」で作業を行っている</a> と発表しました。
8月7日に予定されているSonyの<a href="https://www.benzinga.com/general/gaming/24/06/39168685/sonys-next-frontier-pc-adapter-unveiled-connecting-playstation-gamers-to-steam-vr" target="_blank" rel="noreferrer noopener">PlayStation VR 2（PSVR 2）ヘッドセットのためのPCアダプターの発売が発表されました。</a>
SonyのPS5ボックスには、ハイレゾハイプからの脱却を示す8Kタグが削除されています。 Digital FoundryのJohn Linnemanが指摘するように、新しいパッケージは「<a href="https://www.benzinga.com/general/gaming/24/06/39213768/ps5-drops-8k-tag-is-8k-gaming-a-fading-dream" target="_blank" rel="noreferrer noopener">4K/120fpsとHDR</a>」といった機能のみを表示するようになりました。
読了: <a href="https://www.benzinga.com/general/gaming/24/06/39218265/guess-how-much-this-counter-strike-skin-just-sold-for" target="_blank" rel="noreferrer noopener">このカウンターストライクのスキンがついに売れた金額は？</a>
OculusとAnduril Industriesの創業者であるPalmer Luckeyは、199ドルで販売されている<a href="https://www.benzinga.com/general/gaming/24/06/39152573/oculus-founder-palmer-luckey-launches-199-modern-handheld-console-that-pays-homage-to-game-boy-don" target="_blank" rel="noreferrer noopener">ピクセル完璧で超明るいマグネシウム製のゲーム機</a>を新たに発表し、ゲーム業界にカムバックしました。
読了: <a href="https://www.benzinga.com/general/entertainment/24/05/39120277/paving-the-way-for-microtransactions-the-sims-4-introduces-controversial-battle-pass-style-" target="_blank" rel="noreferrer noopener">マイクロトランザクションの先駆けに？ 『The Sims 4』がバトルパススタイルのイベントを導入</a>
ストリーミングプラットフォーム、ソーシャルメディア、その他
Netflix Inc.（NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>）は、利用者のプラットフォームでの使用を最大化しようとしている一環として、新しいTVユーザー用のホーム画面の導入を発表しました。
米国政府との<a href="https://www.benzinga.com/news/24/06/39150865/tiktok-parent-bytedance-appoints-former-warner-bros-lawyer-as-general-counsel-amid-ongoing-legal-bat" target="_blank" rel="noreferrer noopener">ByteDance Ltd.（TikTokの親会社）は、</a>元映画製作会社ワーナー・ブラザース・ディスカバリー社（NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>）のトップ弁護士である<a href="https://www.benzinga.com/news/24/06/39150865/tiktok-parent-bytedance-appoints-former-warner-bros-lawyer-as-general-counsel-amid-ongoing-legal-bat" target="_blank" rel="noreferrer noopener">ジョン・ロゴヴィン氏を新たなグローバル法律顧問に任命しました。</a>
Alibaba Group Holding Ltd.（NYSE：<a class="ticker" href="https://www.benzinga.com/stock/BABA#NYSE">BABA</a>）は、米国および欧州の中小企業向けの新しいサービスを立ち上げ、より信頼性の高い配送日、安全な支払い、<a href="https://www.benzinga.com/news/24/06/39221079/alibabas-new-strategy-targeting-small-businesses-in-the-us-and-europe" target="_blank" rel="noreferrer noopener">スムーズな紛争解決</a>を提供する「Alibaba Guaranteed」サービスが発表されました。
EBay Inc. （NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/EBAY#NASDAQ">EBAY</a>）は、同社が<a class="ticker" href="https://www.benzinga.com/stock/AXP#NYSE">AXP</a>から請求された「非常に高い料金」を理由に、同社のプラットフォームでのAmerican Express Co.（NYSE：<a class="ticker" href="https://www.benzinga.com/stock/AXP#NYSE">AXP</a>）のカードの受け入れを停止する計画を立てました。
エアバスは、タイペイで開催されたコンピューテックス技術見本市で、有人戦闘機を高リスクなミッションでサポートするために設計された新しいドローンコンセプトである「Wingman」を公開しました。
スマートフォン
Apple Inc.（NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>）の新しいiPhone 16 Proでは、現行記録保持者であるSamsung Galaxy S24を上回る、世界で最も薄いベゼルを搭載することで、期待を裏切る可能性があります。
Appleは最終的に、英国の「商品セキュリティと通信インフラ（PSTI）規制」に準拠して、同社のiPhoneにセキュリティのアップデートを提供する最短期間を明らかにしました。
Appleは、標準保証の下でiPhoneとApple Watchのディスプレイに生じた髪の毛のような細いクラックの対応を停止しました。 これにより、修理に関しては、製品を購入した顧客が費用を負担する必要があるようになります。<a href="https://www.benzinga.com/news/24/06/39223488/apple-no-longer-covers-hairline-cracks-on-iphones-and-watches-under-warranty-how-much-youll-need-to" target="_blank" rel="noreferrer noopener">先週までの政策とは大きく異なる方針になります。</a>
Appleの次期ソフトウェアアップデートである「iOS 18」は、同社の歴史の中で「&#8230;最も大規模なiOSアップデートの一つ」になることが期待されています。
Appleは、中国で唯一の米国製ストリーミングサービスとなることを望んでいます。 同社は、中国の通信事業者である中国移動との取引について議論しており、<a href="https://www.benzinga.com/government/24/06/39164337/apples-streaming-ambitions-in-china-continue-despite-geopolitical-tensions" target="_blank" rel="noreferrer noopener">後者の2億人以上の加入者基盤を活用することができるかもしれません。</a>
Tech
Qualcomm Inc.（NASDAQ：<a class="ticker" href="https://www.benzinga.com/stock/QCOM#NASDAQ">QCOM</a>）は、同社の新しいチップによって、顧客がバッテリー寿命を気にせずにノートパソコンを広範囲に使用できることを保証しています。
Taipei（台北）で開催されたComputex（コンピューテック

ネットフリックはは、新たにリアリティ番組「ミリオン・ダラー・シークレット」を立ち上げるに当たり、「スカッドゲーム」の成功を手本にすることを計画しています。
出来事：2023年下半期のNetflixで15番目に視聴されたTV番組であり3,300万以上の視聴回数を記録している「スカッドゲーム」の人気を受けて、この新番組はイギリス人俳優でありコメディアンでもあるPeter Serafinowiczがホスト役を務め、11人の出場者が1,000万ドルの賞金を受賞した12番目の参加者を見つけるためのクエストに出ます。 最後に残った出場者が賞金を獲得することになります。
この番組は全8エピソードで構成され、同じような視聴者層にアピールできるように設計されています。これは「スカッドゲーム」のリメイクを企画するNetflixにとって重要なことです。
Netflixはこの新シリーズについて、戦略的な要素を持つと説明しています。「8つのエピソードにわたり、運の悪いプレイヤーたちは100万ドルを持つ富豪を見つけ出し、自分たちのために現金を確保するために彼を追い詰めていかなければなりません。富豪がゲームから離脱するたびに、新しい誰かに賞金が移動します。」
「もし富豪が良い状況になると、彼らは競争の中で1日もう少し生き残るために賞金を捨てることができます」と、Netflixはゲーム番組のフォーマットについて説明しています。
1,000,000ドルの賞金は、現在の保有者を見つけ出し、排除する出場者に移され、リスクと報酬のダイナミクスを生み出します。 この番組について、どのような日付にプレミアが開かれるかは、Netflixからまだ発表されていません。
なぜ重要なのか：「ミリオン・ダラー・シークレット」の発表は、Netflixが強い第1四半期の収益を発表した直後にもたらされました。この四半期、このストリーミング大手では、<a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/04/38278466/netflix-q1-earnings-preview-subscriber-growth-potential-price-increase-ad-tier-plan">総収益927.5億ドルを計上</a>しました（<a href="https://www.benzinga.com/pro/feature/newsfeed?gspk=bHVrZWphY29iaTUzNDg&amp;gsxid=tdEE0VrK8Jeg&amp;ref=lukejacobi5348" target="_blank" rel="noreferrer noopener">Benzinga Proのデータによる）。</a> Netflixはまた、第4四半期に1312万人の新規加入者を獲得し、累計2602万8000人となりました。
4月には、同社は同じくシェアアカウントのモニタリングにより、1,000万アカウントが利用されていることが報告されました。つまり、1つのアカウントを複数の家族が利用しているという状況です。 この問題に対処するため、Netflixは同じ家族でないユーザーにアクセスできないように制限をかける方針です。

ネットフリックス新たな挑戦へ　イカゲームの成功受け

アメリカの株先物は金曜日の朝、低い動きを見せており、投資家の動きも慎重になっている。
ウォール街は、オープニングベルの前に、The Procter &amp; Gamble Company（NYSE:PG）が1株あたり1.41ドル、225.41億ドルの売上で四半期決算を発表すると見込んでいます。これはBenzinga Proのデータより明らかになっています。Procter &amp; Gambleの株は、アフターセッションで157.14ドルに0.1％の下落となった。
Intuitive Surgical Inc（NASDAQ:ISRG）は、木曜日に第1四半期の決算を予想を上回る結果を発表しました。インチュイティブ・サージカルの株はアフターセッションで3.5％上昇し、385.60ドルで取引されている。
アナリストは、American Express Company（NYSE:AXP）が純利益2.95ドル、157.9億ドルの売上で四半期決算を発表すると予想しています。同社は市場がオープンする前に決算を発表します。アメリカン・エキスプレスの株はアフターセッションで、213.90ドルに1.7％下落を記録した。
<a href="https://www.benzinga.com/premarket/">こちらのプレマーケットのカバレッジをチェック</a>
Netflix Inc（NASDAQ:NFLX）は第1四半期の楽観的な決算と売上の結果を発表しました。同社は第1四半期に933万人の有料会員を追加し、合計2億6960万人の会員数になりました。Netflixの株はアフターセッションで4.8％下落し、581.49ドルで取引されている。
アナリストは、Schlumberger Limited（NYSE:SLB）がオープニングベルの前に1株あたり75セントの四半期利益を、86.9億ドルの売上で発表すると予想しています。SLBの株はアフターセッションで0.5％下落し、50.69ドルで取引されている。

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